When people talk about copywriting mistakes, they often point out the fairly obvious ones -- like being too stuffy in your copy, never using the word "you", or not having a clear call-to-action. I'm NOT going to talk about those kinds of mistakes here. The mistakes I'm gonna discuss in this …
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3 Magic Copywriting Phrases To Convert Readers Into Buyers
Blank pages. Blinking cursors. Writer's block. It happens to the best of us. Usually, in situations like that, I'd recommend *backing away* from your computer and launching yourself into the fresh air for a change of scene. (Possibly picking up some coffee and/or chocolate along …
Use This SEO Hack To Write More Powerful Blog Posts
Let's get real with each other for a moment. Is search engine optimization (SEO) something you've been avoiding thinking about when it comes to your blog posts? And are you leaving money on the table as a result? Frankly, search engine optimization is important for a couple of reasons. 1) It can …